{"id":5737,"date":"2025-09-10T00:49:37","date_gmt":"2025-09-10T04:49:37","guid":{"rendered":"https:\/\/miwf.org\/?p=5737"},"modified":"2025-09-10T01:01:24","modified_gmt":"2025-09-10T05:01:24","slug":"how-to-survive-and-thrive-in-your-first-year-of-business","status":"publish","type":"post","link":"https:\/\/miwf.org\/business-insights-trends\/how-to-survive-and-thrive-in-your-first-year-of-business\/","title":{"rendered":"How to Survive and Thrive in Your First Year of Business"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"520\" src=\"https:\/\/miwf.org\/wp-content\/uploads\/2025\/09\/Survive-First-Year-1.png\" alt=\"\" class=\"wp-image-5738\" srcset=\"https:\/\/miwf.org\/wp-content\/uploads\/2025\/09\/Survive-First-Year-1.png 800w, https:\/\/miwf.org\/wp-content\/uploads\/2025\/09\/Survive-First-Year-1-300x195.png 300w, https:\/\/miwf.org\/wp-content\/uploads\/2025\/09\/Survive-First-Year-1-768x499.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p>Starting a business is a bold move. But making it through your first year? That takes strategy, resilience, and a willingness to learn. Just ask Judy Pagryzinski, owner of <a href=\"https:\/\/www.corelpfitness.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Core (LP) Fitness<\/a> in Berkley and Rochester Hills, an MWF loan client and winner of MWF\u2019s WomanUp &amp; Pitch competition.<\/p>\n\n\n\n<p>\u201cI started my business with one machine in my basement during the height of the pandemic,\u201d she says. \u201cNow I have two brick-and-mortar locations and a growing team. But it wasn\u2019t easy getting here.\u201d<\/p>\n\n\n\n<p>Judy shared her top lessons from those early months, and how entrepreneurs can set themselves up for success.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-start-small-and-grow-intentionally\">1. Start Small and Grow Intentionally<\/h3>\n\n\n\n<p>The biggest misconception Judy sees in new entrepreneurs is the pressure to go big from the beginning.<\/p>\n\n\n\n<p>\u201cPeople think they need the perfect studio, the fancy equipment, or a full buildout right away,\u201d she says. \u201cBut that can crush your cash flow before you ever make a sale.\u201d<\/p>\n\n\n\n<p>Instead, she recommends starting lean and using demand to guide your growth. She began with just one client and one piece of equipment, working around her full-time job.<\/p>\n\n\n\n<p>\u201cI grew slowly and intentionally,\u201d she says. \u201cWhen I couldn\u2019t keep up with client demand, that\u2019s when I knew I was ready for the next step.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-prioritize-cash-flow-over-curation\">2. Prioritize Cash Flow Over Curation<\/h3>\n\n\n\n<p>Social media can make it look like everyone is running a picture-perfect business, but Judy warns against prioritizing aesthetics over finances.<\/p>\n\n\n\n<p>\u201cYou don\u2019t need to look like a Pinterest board to build a great business,\u201d she says. \u201cFocus on customer experience, not cosmetics.\u201d<\/p>\n\n\n\n<p>She also emphasizes budgeting carefully and preparing for the unexpected. \u201cAlways add at least 10% on top of any construction or equipment quote,\u201d she advises. \u201cThere are always surprise costs.\u201d<\/p>\n\n\n\n<p>And when it comes to loans? \u201cDon\u2019t treat it like free money. It\u2019s not,\u201d she says. \u201cLoans can help you grow, but they come with responsibility. Take only what you truly need.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-build-systems-from-day-one\">3. Build Systems from Day One<\/h3>\n\n\n\n<p>\u201cIf your goal is to scale, your systems need to scale too,\u201d Judy says. \u201cStart documenting everything you do. Every process. Every platform.\u201d<\/p>\n\n\n\n<p>From responding to leads to managing schedules, building workflows early allowed her to eventually delegate and grow her team.<\/p>\n\n\n\n<p>\u201cDon\u2019t wait until you\u2019re overwhelmed,\u201d she says. \u201cTreat your business like it\u2019s bigger than you from the start.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-surround-yourself-with-smart-people\">4. Surround Yourself with Smart People<\/h3>\n\n\n\n<p>\u201cYou don\u2019t know what you don\u2019t know,\u201d Judy says. \u201cBut someone else does. Find them.\u201d<\/p>\n\n\n\n<p>In her first year, Judy leaned on mentors, consultants, and fellow business owners to learn everything from managing cash flow to reading a profit and loss sheet.<\/p>\n\n\n\n<p>\u201cI went to every networking event I could find. I hired professionals. I asked questions constantly,\u201d she says. \u201cGet in the room with people who are doing what you want to do.\u201d<\/p>\n\n\n\n<p>She also found support through Michigan Women Forward, where she secured a microloan and won funding through the WomanUp &amp; Pitch competition.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-accept-that-mistakes-are-part-of-the-journey\">5. Accept That Mistakes Are Part of the Journey<\/h3>\n\n\n\n<p>\u201cThere\u2019s no way around it \u2014 you\u2019re going to mess up,\u201d Judy says. \u201cAnd that\u2019s OK.\u201d Rather than view mistakes as failures, she sees them as critical learning moments.<\/p>\n\n\n\n<p>\u201cAs a former teacher, I believe in learning through experience. Every misstep helped me grow. And honestly, I wouldn\u2019t change a thing.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-focus-on-why-you-started\">6. Focus on Why You Started<\/h3>\n\n\n\n<p>When times get tough (and they will), Judy leans on her purpose.<\/p>\n\n\n\n<p>\u201cSome weeks I question everything. But then I remember the client who closed a two-inch ab separation after five years of pain. That\u2019s why I do this.\u201d<\/p>\n\n\n\n<p>She recommends keeping those moments close \u2014 the testimonials, the breakthroughs, the milestones \u2014 to carry you through the hard days.<\/p>\n\n\n\n<p>\u201cYour dream will be tested. But if you stay connected to your \u2018why,\u2019 you\u2019ll have the strength to keep going.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-final-thoughts\">Final Thoughts<\/h3>\n\n\n\n<p>Judy\u2019s last piece of advice? Keep a cushion.<\/p>\n\n\n\n<p>\u201cAim to have at least three to six months of operating expenses in savings,\u201d she says. \u201cIt\u2019s not always possible, but it can protect you when things don\u2019t go as planned.\u201d And above all, don\u2019t go it alone.<\/p>\n\n\n\n<p>\u201cFind your people. Lean on your resources. And don\u2019t be afraid to ask for help. That\u2019s how you survive your first year \u2014 and set yourself up to thrive in the years ahead.\u201d<\/p>\n\n\n\n<p><strong>Get the support you need to grow your business. Learn more about Michigan Women Forward\u2019s microloans and pitch competition at<a href=\"https:\/\/www.miwf.org\"> miwf.org<\/a>.<\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starting a business is a bold move. But making it through your first year? That takes strategy, resilience, and a willingness to learn. Just ask Judy Pagryzinski, owner of Core [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5738,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","footnotes":""},"categories":[28],"tags":[],"class_list":["post-5737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-insights-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Survive and Thrive in Your First Year of Business - Michigan Women Forward<\/title>\n<meta name=\"description\" content=\"Small business owners can get lessons on how survive your first year of business and set yourself up for success.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/miwf.org\/business-insights-trends\/how-to-survive-and-thrive-in-your-first-year-of-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Survive and Thrive in Your First Year of Business\" \/>\n<meta property=\"og:description\" content=\"Small business owners can get lessons on how survive your first year of business and set yourself up for success.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/miwf.org\/business-insights-trends\/how-to-survive-and-thrive-in-your-first-year-of-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Michigan Women Forward\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MichiganWomenForward\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-10T04:49:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-10T05:01:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/miwf.org\/wp-content\/uploads\/2025\/09\/Survive-First-Year-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"520\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Julia Elliott\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julia Elliott\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/miwf.org\/business-insights-trends\/how-to-survive-and-thrive-in-your-first-year-of-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/miwf.org\/business-insights-trends\/how-to-survive-and-thrive-in-your-first-year-of-business\/\"},\"author\":{\"name\":\"Julia Elliott\",\"@id\":\"https:\/\/miwf.org\/#\/schema\/person\/4f68cbe845b39d3ffcfb99b9357540c2\"},\"headline\":\"How to Survive and Thrive in Your First Year of Business\",\"datePublished\":\"2025-09-10T04:49:37+00:00\",\"dateModified\":\"2025-09-10T05:01:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/miwf.org\/business-insights-trends\/how-to-survive-and-thrive-in-your-first-year-of-business\/\"},\"wordCount\":762,\"publisher\":{\"@id\":\"https:\/\/miwf.org\/#organization\"},\"image\":{\"@id\":\"https:\/\/miwf.org\/business-insights-trends\/how-to-survive-and-thrive-in-your-first-year-of-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/miwf.org\/wp-content\/uploads\/2025\/09\/Survive-First-Year-1.png\",\"articleSection\":[\"Business Insights &amp; 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